Market Research & Analysis

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Identify what your audience truly needs and where the market is heading, so you can make informed decisions and stay ahead of the curve.

โ— Industry & Sector Research
โ— Customer Persona Development
โ— Trend Monitoring & Forecasting
โ— Opportunity & Gap Analysis
โ— Product | Service Fit Evaluation

YES Executive Services's image

Understand how your business compares to others in your space โ€” so you can sharpen your edge and spot areas for growth.

โ— Competitor SWOT Analysis
โ— Market Positioning Assessment
โ— Pricing & Offer Analysis
โ— Brand & Messaging Comparison
โ— Competitive Landscape Reports

YES Executive Services's image

Engage directly with your audience through conversations and open-ended feedback to uncover deeper motivations, challenges, and perspectives.

โ— Stakeholder Interviews
โ— Customer Experience Feedback Sessions
โ— Employee Insight Consultations
โ— Open-Ended Survey Analysis
โ— Key Themes & Insight Summaries

YES Executive Services's image

Create and manage surveys that gather real insights from your customers or audience โ€” that are clear, targeted, and easy to act on.

โ— Questionnaire Development
โ— Online Survey Deployment
โ— Audience Segmentation & Targeting
โ— Response Rate Optimization
โ— Survey Data Collection & Summary Reporting

YES Executive Services's image

Turn raw data into clear, actionable insights through expert analysis, visual storytelling, and reporting that makes decision-making easier.

โ— Quantitative Data Cleaning & Processing
โ— Data Visualization (Charts, Dashboards, Infographics)
โ— Trend & Correlation Analysis
โ— Executive Summary Reports
โ— Presentation of Key Findings